Check-up summary
Prepared for Example Brand Ltd.
Channels
Own store + 2 marketplaces
Monthly orders
≈ 8,000
Monthly ad spend
figure hidden in sample
Top three leaks
| Leak | Evidence | Est. monthly impact | Priority |
|---|---|---|---|
| 1Discount campaigns below contribution margin | 14 products sold at negative contribution in the last 90 days | figure hidden in sample | High |
| 2Ad spend on low-stock products | 9% of spend went to items with under 3 days of stock | figure hidden in sample | High |
| 3Manual weekly reporting | About 11 hours a week across two people | figure hidden in sample | Medium |
Our view
A project is likely to pay for itself. Recommended focus: leaks 1 and 2.
Next step
A fixed-scope proposal for an eight-week project.